The Super Bowl, the final game of the National Football League (NFL)  is known for the high-profile advertisements that are aired during its television broadcast. Because the Super Bowl is a very highly rated program, the high price tag of the commercials means that that they will be spectacular and innovative in most cases Apple have a very famous 1984 themed advert that was only ever shown the once.

To the disappointment of many viewers outside the U.S., these high-profile ads are usually only seen via the originating American network.

But Via You tube you can see how Audi USA advertised the R8 using a homage to the Godfather – Interestingly the Actor (Alex Rocco) in the add was in the original Godfather film.

I can see this one being parodied in the next series of Top Gear

New ‘green’ version of Audi hatchback with 119g/km CO2 output will be exempt from proposed congestion charge.

• A3 1.9 TDI with engine, transmission and aerodynamics optimized to reduce CO2 output to 119g/km and increase fuel economy to 62.7mpg (combined).
• A3 1.9 TDI with five-speed manual transmission – 105PS @ 4,000rpm, 250Nm @ 1,900rpm, 0-62mph in 11.4 seconds, 120mph, 62.7mpg, CO2 119g/km.

A specially developed A3 1.9 TDI joins the Audi range, with extensive revisions that ensure it will fall under the proposed 120g/km CO2 limit permitting exemption from the congestion charge. Available in three-door and five-door Sportback body styles.

Following closely behind the swift yet sparing A3 1.4 TFSI, the even more acutely economy and efficiency-focused TDI model has been developed on the foundations of the existing A3 1.9 TDI. It benefits from a specially modified version of the already frugal 105PS diesel with new friction minimizing components and redeveloped ancillary units, combined with a manual gearbox with remapped, economy-biased ratios and an in-dash indicator informing the driver of the most effective gear change points for optimum economy.

Helped externally by tyres with reduced rolling resistance, and by additional modifications to further increase aerodynamic efficiency, the A3 1.9 TDI combines 62mpg-plus fuel economy with CO2 output of just 119g/km. Acceleration from rest to 62mph in the three-door model with five-speed manual transmission takes 11.4 seconds, and a top speed of 120mph is possible where conditions allow.

The measures taken to increase economy and minimise emissions in the A3 will also be employed in the creation of more efficient versions of other models in the Audi range in the near future.